Just the other day I was wondering if Google would upgrade Analytics, or if it would have been better if they didn’t buy Urchin and let the small company continue to innovate (and be responsive to user needs.) Well, Google has earned their reputation as a great company and today when I logged in to our analytics acccount to heck on client stats, I was greeted with the following message:
We’re excited to announce the newly redesigned Google Analytics. Over the next several weeks, we will be migrating all existing Analytics accounts to the new Google Analytics interface. You will be notified by email once your account has been migrated. For an entire month you will be able to access both the original interface and the new interface. During the migration, you should experience no interruption in service and you’ll be able to see all of your data regardless of which interface you use. For a sneak peek at the new Google Analytics, take a look at the following resources.
Our accounts haven’t been upgraded yet, but I’ve gone through the available material and it looks great. We’ll let you know how it actually works when we get to use it.
