If you’re a regular reader of this blog, you know that we use a lot of statistics and facts to present compelling cases for all manner of arguments regarding Internet marketing.
Of course, we don’t make that data up. No, we use sources such as eMarketer, MarketingProfs and other research entities that compile information that allow us to draw conclusions and provide our two cents on various topics on advertising and marketing across channels but especially online.
Unless you’re a subscriber to these services, however, you may not have access to all the information they hold. Information that can help you when planning your own marketing campaigns or campaigns for clients.
A great resource that we’ve found – which is available to everyone – is MarketingCharts, charts and data for marketers in Web and Excel formats.
The available info is as current as you can get, with some charts revealing the top 10 Web sites in various categories for September 2009, among many other interesting articles such as “Men More Likely to Ditch Traditional Media for Digital.”
More on that later. But for now, check out MarketingCharts and find a way to make it work for you.
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