A few weeks ago, we posted an article on the benefits of being honest in social-media marketing. It’s a hot topic – the latter more than the former – for many companies contemplating how to further harness the power of the Internet in a valuable yet cost-effective way. We agree with many industry analysts that [...]
Posts Tagged ‘2008 summer games’
First Truly Online Olympics Nabs High Ratings
(Photo credit: Xu Jiajun/Xinhua) The 2008 Beijing Olympics has been a huge milestone for the history of the international games: this year had the most online broadcast of the Summer Games ever. Olympic events have been shown on the web but never to this extent, making this year’s the first truly online Olympics ever. And [...]

