If you’re a regular reader of this blog, you know that we use a lot of statistics and facts to present compelling cases for all manner of arguments regarding Internet marketing. Of course, we don’t make that data up. No, we use sources such as eMarketer, MarketingProfs and other research entities that compile information that [...]
eMarketer released an interesting study today: Apparently, the number of households in the United States with $500,000 in net worth, not including primary residences, decreased by 5% to an estimated 15.6 million in 2008. It’s the first time in six years that the number of affluent households has fallen.
Here are some great tips from our friends over at MyEmma: -> Marketing to Mom? Send discounts, please. 87% of email-checking moms sign up to receive coupons, while only 6% are interested in learning more about the sender. -> Readers are more likely to open an email in the first 30 days after subscribing – [...]
July 28, 2011
Going by numbers alone, chances are that if you have an internet connection, you already care about Google+. In the past three weeks since it’s gone live, the new social media network has rocketed to over 20 million users. It’s worth noting that it got to that number much faster than the other big boys [...]
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