According to MailChimp, a fast-growing e-mail distribution service, Gmail users were most likely to open and click on marketing e-mails. In a recent study, which eMarketer neatly compiled below, open rates varied among users of the top e-mail services, from a low of just over 20% for e-mails sent to AOL users to a high [...]
Posts Tagged ‘Gmail’
Why Isn't Anyone 'Flock'ing?
As of July 2009, Mozilla’s Firefox accounted for nearly 23% of all browser usage – making it the second most popular Web browser worldwide behind Microsoft’s many versions of Internet Explorer, which claim 68% of the browser-usage pie. While these two browsers are the most popular, there are several others – including Opera, Chrome and [...]
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Coffee Break: Google, Google, Gmail, Bing Vs. Google, Blogs on Paper, and Michael Jackson doesn't crash the Internet
I’ve got six goodies for you today. Google just announced a new operating system based on their recently released web browser, Chrome. Is it a threat to Windows? They also recently removed a little word that’s been hanging around your Gmail screen since you joined the tens of millions of users of that popular email [...]
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Orkut: Not as Popular as Myspace or Facebook, but Still Worth Your Time
Orkut: Not as Popular as Myspace or Facebook, but Still Worth Your Time The name “Orkut” sounds like some kind of mysterious JK Rowling creature…but when you get down to it, so does “Google.” Orkut.com happens to be Google’s original Social Networking site named after its creator, and employee of Google – Orkut Büyükkökten. The [...]
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Litmus Puts Its 'Fingerprint' on E-mail Client Stats
Whoa! Color us impressed. A new service from Litmus’ Fingerprint e-mail analysis system offers accurate, up-to-date statistics on e-mail client usage. Until now, the Internet marketing industry had to rely solely on suspicion when it came to who was using what e-mail client, leaving us to test our e-mails blindly. Even then it was anybody’s [...]
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Are You a Spammer?
Email is still one of the best ways to reach and maintain relationships with customers. Let’s say, though, that after growing a big enough mailing list, you’re noticing a lower open rate. What if your emails were being sent to the spam bin? Egads, are you considered a spammer?!
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