Hiring the Internet
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Posts Tagged ‘graph’

When is the Best Time to Email?

Do you take email with your coffee? According to an AOL-sponsored survey conducted by Beta Research Corporation, almost 1 in 4 people check their email when they wake up in the morning. And nearly one-third of the respondents reported that they checked their email throughout the day, even at work. In fact, more than 70% [...]

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How to Protect Your Business from Copyright Infringement

Pictured: The logo of Apple Corps Ltd. (left), and the logo of Apple, Inc. (right). Poor Steve Jobs. The ardent Beatles fan must have been a little tormented by his company’s decades-long trademark battle with Apple Corps, the rock band’s holding company. The dispute and its many particulars were finally settled as late as 2007, [...]

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Firefox 3.0 Got the "Colbert Bump"

Back in June, Firefox 3.0 got some free publicity on its release date because Jonathan Zittrain mentioned it during his interview on the show, The Colbert Report. Zittrain is a professor and a researcher of the Berkman Center for Internet & Society at Harvard Law School, which investigates Internet policies. His new book, The Future [...]

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Stop Poking Me: Spamming on Networking Sites

Sometimes, so-called “controversies” are overblown by the media. The topic of online privacy on social networks, however, is not one of those cases. Here’s a personal vignette to share: just this week, I found a friend request from someone I have already friended. It was a curious thing, and then I scrolled down to see [...]

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Increase the Readability of Your Web Pages with the Right Font

You do a search on web readability and you will come across Jakob Nielsen, the controversial “usability consultant.” Like that of many “Internet Gurus,” Nielsen’s philosophy for attracting and converting web visitors is simple: have worthwhile content and assume that the web reader is lazy and selfish. But just one look at his site, and [...]

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Baby Boomers and Social Networking

Social networking has been well documented for the younger sets of online users. But what about those aged 40 or over? The baby boomer generation has the most discretionary income, which would make them the most attractive demographic for online marketing. The only problem is… we may be getting ahead of ourselves.

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Primer on Social Media Marketing (Part 1)

Part 1 of our Two-Part Primer on Social Media Marketing Facebook. Flickr. YouTube. Wikipedia. MySpace. Last.fm. Yahoo! Groups. Second Life. Twitter. Message boards. Wikis. Forums. Blogs! So much Internet usage nowadays revolves around these various applications, technologies, and formats. What do they have in common? They’re all a part of the Social Media phenomenon, which [...]

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How Google Demonstrates E-Commerce Growth

Small and medium-sized businesses can learn something from the first quarter saga of Google, Inc. Despite a previous episode of preemptive panic and low expectations, Google smugly reported a profit increase of 42% compared to last year’s first quarter. Why did investors predict the worst? And how did Google bounce back? To answer the first [...]

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Positive Sustainable Marketing for Not-So-Green Products

As discussed before, greener business practices are possible at any office. And we know that Internet Marketing is a powerful alternative to traditional marketing practices such as posted solicitations, or as known by consumers “junk mail.”

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Why Internet Marketing is Good for the Environment

Considering how much energy computers can use up, it’s surprising to see how using the Internet can have an environmental benefit to it. Yet, there is a great deal of evidence to support that it does. The most obvious upside is that the Internet saves paper. Much has already been commented on the extreme waste [...]

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