For months now, high gas prices have made headlines, spawned dozens of new sites that locate the cheapest stations, and changed the behavior of millions of Americans. How? Well, for one, Americans are driving less despite recent drops in prices. This may be due to the higher transportation costs that hike up the prices of [...]
Posts Tagged ‘how to’
Offline or Online, This is How You Apologize to Customers
Here’s a short personal story for you. This week, I found myself pouting whenever I checked my mailbox (you know, the real-life metal one at my residence). Where were my beloved Netflix DVDs? I also noticed a complete lack of notifications from Netflix in my inbox. Usually, they keep me updated on which DVDs they [...]
Everybody Needs to Cuil Out
Everyone can learn a marketing lesson from the launch of new search engine, Cuil (pronounced “cool”). A victim of its own hype, Cuil has become the target of a sizeable media backlash, supported by the web everyman, thanks to Youtube comments and blogs galore. Expectations were so high that it was no wonder that many [...]
How to Protect Your Business from Copyright Infringement
Pictured: The logo of Apple Corps Ltd. (left), and the logo of Apple, Inc. (right). Poor Steve Jobs. The ardent Beatles fan must have been a little tormented by his company’s decades-long trademark battle with Apple Corps, the rock band’s holding company. The dispute and its many particulars were finally settled as late as 2007, [...]
You're Welcome: Here's… Mahalo
Previously, we discussed the helpfulness of directories and shared some tips on how to avoid being labeled a spammer. Now, we show you the first “human-powered” search engine/directory that strives to be spam-free. Mahalo (“thank you” in Hawaiian) arrived in early 2007, and it has been in beta mode since January 2008. Unlike search engines [...]
How to Make Online Customers Trust Your E-Commerce Site
The identify theft protection company, LifeLock, took a risk with its marketing campaign: CEO Todd Davis happily revealed his social security number in a number of print ads and on the company website. The angle was that Davis was so confident about his company’s abilities that he could broadcast his personal information without negative repercussions. [...]
Upgrading Life with Lifehacker
For our Site of the Day, Visible Shops would like to present: Lifehacker. Lifehacker stands at the epicenter of a huge blogospheric earthquake: the new DIY (Do It Yourself) movement on the web. From blogs that demonstrate or teach you how to minimize rubbish in your life (Unclutterer) or work with computers (DIY PC), people [...]
