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Posts Tagged ‘microsoft’

Ads, AOL, TradeDoubler, and You

On Monday (Jan. 15th, 2007) AOL, a division of Time Warner said it would buy the Swedish online ad broker TradeDoubler for a cool $900 million. And it won’t fly. According to multiple accounts, including the NYTimes, they need 90% shareholder approval and one company, a Swedish pension fund called Alecta, owns 10.1% and they [...]

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