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Posts Tagged ‘nbc’

Gemini Division Wants You to Buy Microsoft

It seems NBC just can’t get enough of video streaming, and this past Monday, it launched a web-only TV series called Gemini Division. The sci-fi drama is to be broadcasted via the Internet over a span of 50 five-to-seven minute webisodes. Hollywood starlet Rosario Dawson stars as a cop who investigates the murder of her…

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from HTI

First Truly Online Olympics Nabs High Ratings

(Photo credit: Xu Jiajun/Xinhua) The 2008 Beijing Olympics has been a huge milestone for the history of the international games: this year had the most online broadcast of the Summer Games ever. Olympic events have been shown on the web but never to this extent, making this year’s the first truly online Olympics ever. And…

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Visible Shops Goes Meta: The Office's Viral Marketing Campaign

In this postmodern age, almost everything is self-referential and knowingly ironic. Even in the advertising world, an approach can lead to “meta,” an ambiguous pop culture concept of self-reference. Think about selling out/merchandising jokes on The Simpsons. Or a Charlie Kaufman film with the screenwriter as the main character.

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