Search engine marketing (SEM) usually involves two beloved methods, SEO (search engine optimization), and PPC (pay per click). SEO involves making your website “popular” or “worthwhile” by the search engine’s standards so that it appears sooner in search engine result pages (SERP). These types of search engine results are called “organic.” The other kind, PPC,…
Recent News
July 27, 2010
The New Branding of CBST.org
A couple of years ago we began work on a massive new site for Congregation Beit Simchat Torah (CBST) a synagogue in New York for LGBTQ Jews, their families and friends. The synagogue provides services of all kinds to a burgeoning community with lots of different interests and needs, and has a national and international…