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Posts Tagged ‘press releases’

Make Good Marketing Copy Pay for Itself – Over and Over

In a recent “Get to the Po!nt” article from MarketingProfs, Rick Sloboda of Webcopyplus talks about how companies shouldn’t let good marketing copy go to waste. Getting it just right the first time around costs time, money and effort, and by repurposing that content for use in other areas he argues that you’ll not only [...]

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Making ALL of your website work for you!

So many business websites have employment, press room, and investor information sections. But have you ever thought about how to make them really work for you? The paragraph below, from Digital Design Outlook: Designing For Constant Change, asks some really good questions to get you started: Employment, press room, and investor information site sections have [...]

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Marketing Articles

PR: Popularity Rising

According to to most recent eContent David Meerman Scott writes about the newly found “hot property” status of news release distribution wire companies. The firms are offering more online services geared towards marketers and the new use of press releases as direct to web publishing. Content is king on the Internet and so press release [...]

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Marketing Articles