One common mistake of online marketing is that the “SEO Experts” and “SEO Specialists” are brought in too late into the process. Instead of thinking of search engine optimization as something you tweak, how about considering it as something you build? What about the SEO Architects? And who would the SEO Architects be? They would [...]
We’re Hiring! Are you the one we want? About Us: Visible Shops is an Internet Marketing Company located in midtown Manhattan, right next to Grand Central. Our firm serves as the Internet marketing department for small businesses (our client base.) We’ve been around for six years and love being great at what we do We’re [...]
Nowadays, online shoppers expect companies to invest real time and money into their websites. Businesses must make sure they have covered all the basic features of a trustworthy e-commerce site. To name a few: a good About page, a reliable and easy checkout process, and indications that the company has made efforts to protect customer [...]
Previously, we discussed the helpfulness of directories and shared some tips on how to avoid being labeled a spammer. Now, we show you the first “human-powered” search engine/directory that strives to be spam-free. Mahalo (“thank you” in Hawaiian) arrived in early 2007, and it has been in beta mode since January 2008. Unlike search engines [...]
Search engine marketing (SEM) usually involves two beloved methods, SEO (search engine optimization), and PPC (pay per click). SEO involves making your website “popular” or “worthwhile” by the search engine’s standards so that it appears sooner in search engine result pages (SERP). These types of search engine results are called “organic.” The other kind, PPC, [...]
How often and how well you place keywords in your content will have have great effect on search engine spiders. You should afford some finesse in the writing; you don’t want to repeat your keywords in a clunky fashion, or it could deter users from actually reading your content. However, here are a few guidelines [...]
Although we operate in an exciting new medium with a great deal of potential, Internet marketers still benefit from traditional marketing wisdom that goes back for decades. As stated repeatedly before on Hiring the Internet, original content is key to bringing in customers or clients. After all, search engines are all about bringing forth useful [...]
Because of the long and hard nature of building up SEO for a website, some developers may feel the temptation to cheat a little. Sure, a shortcut here and there may be forgivable, but a few SEO tricks may not only just backfire on you–they can get you into legal hot water. Below is a [...]
What is website accessibility all about, you ask? Simply put, it is constructing your site in such a way that visitors with disabilities can access your web content. What happens when someone using a screen reader encounters that mind-blowing graphical banner that your designer created? Is there an awkward pause, or does your page handle [...]
July 28, 2011
Going by numbers alone, chances are that if you have an internet connection, you already care about Google+. In the past three weeks since it’s gone live, the new social media network has rocketed to over 20 million users. It’s worth noting that it got to that number much faster than the other big boys [...]
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