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Posts Tagged ‘staples sweepstakes’

Don't Underestimate the Power of Offline Marketing

A few weeks ago we published a post on Staples’ “Gift It For Free” Sweepstakes, a contest that promises 10,000 winners. We discovered the campaign while standing in front of our building in Manhattan as a school bus drove by with only the sweepstakes’ Web address – www.GiftItForFree.com – scrawled across the windows. Such enigmatic [...]

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