Sometimes, it will happen when you are reading a blog or an article, but it often occurs with academic content. For some reason, while you are reading, your eyelids droop, your heartbeat slows, and you start to slip into a dreamy lull. The content isn’t the problem. In fact, the subject matter is interesting, so [...]
Posts Tagged ‘writer’
Offers in Advertising: Getting Attention Among all the Hype
Here is a great article by Ruth Sheldon, a writer we just adore over here at Visible Shops. The article gets down to the very practical question (and answers) as to what kinds of ads and offers build credibility in a hype saturated medium. Benefits Revisited in the Age of Hype : Ruth K. Sheldon [...]
